Apple Event

Introducing iPhone 15 Pro, iPhone 15, Apple Watch Series 9, Apple Watch Ultra 2, and a major step toward making all our products carbon neutral by 2030.

Take a closer look.

iPhone 15 Pro

the first iPhone with a titanium design suitable for aerospace. A17 Pro, a chip that alters the game. a switch for doing action. the strongest iPhone camera setup. And USB 3 with USB Type-C for incredibly fast transfer rates.

iPhone 15 Pro is the first iPhone to feature an aerospace‑grade titanium design, using the same alloy that spacecraft use for missions to Mars.

These are our lightest Pro models ever because titanium has one of the best strength-to-weight ratios of any metal. Once you pick one up, you’ll see the distinction.

Precision machining, sanding, brushing, and blasting are used to give the titanium bands their stunning, fine-brushed sheen.

The iPhone is now much more pleasant to hold in your hand thanks to new curved edges and the thinnest borders ever.

Through solid-state diffusion, the titanium band is joined to a new internal aluminum frame. This groundbreaking invention unites these two metals with remarkable strength via a thermomechanical method. Additionally, the inside frame is built entirely of recycled aluminum, which adds to our overall use of recycled resources and advances our efforts to meet the 2030 climate targets.

three tough ones.
a sturdy titanium bracelet.
the strongest smartphone back glass. And a front covered in Ceramic Shield, which is more durable than any smartphone glass.

astonishingly resilient.
iPhone is resistant against splashes, rain, and dust.2 A huge relief.

a demonstration of real intelligence.
The sophisticated Super Retina XDR display of the iPhone 15 Pro features ProMotion. When you require high graphics performance, it increases refresh rates to 120Hz. And when you don’t, it ramps down to conserve power.

Alerts and Live Activities are bubbled up by Dynamic Island so you won’t miss them while you’re engaged in other activities. You can simply follow sports results, check the status of your flights, monitor your timer, and do much more.

Your Lock Screen remains glanceable with Always-On display, so you don’t need to tap it to keep informed. iPhone uses sophisticated algorithms to determine whether it is in your pocket or face down and turns off to conserve battery life.

A17 Pro chip.
A monster win for gaming.

This is it. the largest revision in Apple GPU history. The A17 Pro is a brand-new type of iPhone chip that offers by far the best graphics performance. Mobile gaming landscapes will be incredibly detailed, and the characters will be more true to life. A17 Pro runs with fast thanks to its superior speed and efficiency in the industry.

A camera that captures your wildest imagination.

From dramatic framing flexibility to next-generation portraits, see what you can do with our most powerful iPhone camera system.

trued by the 48MP Main camera

With iPhone 15 Pro, you have multiple focal lengths to work with. It’s like having seven pro lenses in your pocket, everywhere you go.

A new level of depth and color are captured in super-high-resolution images by the 48MP main camera, which is more advanced than before.

Your portraits will demonstrate the improvements. And you’re no longer required to use Portrait mode. iPhone automatically records depth data if your subject is a person, dog, or cat. As a result, you can select to view your shot right away as a portrait with a skillful blur effect. or later in the Photos application.

Shoot magical spatial videos,
then relive them on Apple Vision Pro

120 mm of
pure Pro zoom

We created a 5x Telephoto camera with the longest optical zoom of any iPhone ever for the iPhone 15 Pro Max in order to fit in our small Pro camera system.

Now you may get clearer close-ups from a greater distance, such as an amazing picture of a friend or a goal in your child’s soccer game.

5x optical zoom with the 120 mm lens

Battery life that’s positively Pro

We created a 5x Telephoto camera with the longest optical zoom of any iPhone ever for the iPhone 15 Pro Max in order to fit in our small Pro camera system.

Now you may get clearer close-ups from a greater distance, such as an amazing picture of a friend or a goal in your child’s soccer game.